A good product still needs people to notice it. When npd takes on the brand, it isn’t added once the product is finished. The team develops the two together from the start, so the product and its identity tell the same story. Brand identity, photography, packaging and ongoing content are all handled in-house, ready for launch day.
Brand Identity & Visual Language
Developing the visual language a product or product range is recognised by, from name and mark through to how it looks and behaves across every touchpoint.
Photography & Video Production
Product shots, lifestyle imagery and video content that show a product’s design, function and user experience clearly.
Packaging & Product Storytelling
Packaging and supporting materials that explain what a product is and why it matters, without relying on the product alone to make the case.
Ongoing Content Creation
Marketing collateral and content produced after launch, so a product’s presence keeps developing as it reaches new audiences.
Areas of Expertise
Brand Strategy
Defining what a brand stands for and how that shapes every decision after launch
Visual Language Development
Building a consistent look and feel across a product or product range
Packaging Design
Packaging that protects the product and explains it at the same time
Product Storytelling
Communicating what a product does and why it matters, in plain language
Brand Guidelines
Documenting how a brand should look and sound so it stays consistent over time
Marketing Collateral
Producing the visual assets a launch and ongoing sales activity actually need
Content Marketing
Ongoing content that keeps a product’s presence developing after launch
Frequently Asked Questions
What does launch and post-launch support cover?
Brand identity, product photography, packaging design and ongoing content creation, covering everything needed to present a product once it’s built.
Do you develop brand identity from scratch, or only for existing brands?
Both. npd has developed brand identity from the ground up, and also works within an existing brand to keep a new product consistent with it.
Can you produce product photography and video?
Yes. npd produces product shots, lifestyle imagery and video content that show a product’s design and function clearly.
Does support continue after a product launches?
Yes. npd continues to support brand and content work after launch, so a product’s presence keeps developing as it reaches new audiences.
Does this work happen alongside manufacturing, or only once a product is finished?
It can run alongside manufacturing. Brand and content work often starts before a product is finished, so everything is ready for launch rather than rushed afterwards.
