For over a decade, we’ve been the product design agency that gets genuinely excited by impossible problems. Based in the North West with studios in Preston, Manchester, and London, we’re the team that thrives on challenges that make most people’s heads hurt. Because we believe those are the products worth making – the ones that will actually make a difference and deserve to exist in the world.
We’re selective about what we work on
We only pursue product development projects we believe deserve to exist in the world. The world doesn’t need another fancy water bottle, but it does need better solutions to real problems. We choose industrial design and engineering projects that create genuine impact.
We don’t follow rigid processes
We adapt our approach to each unique challenge, it’s not a one size fits all solution. No cookie-cutter solutions. No unnecessary stages. We focus on efficiency and outcomes, not process theatre.
We’re magpies of innovation
Our product designers and engineers borrow brilliance from across industries, bringing fresh perspectives unconstrained by sector limitations. Whether you need medical device design, consumer product development, or industrial engineering solutions – we apply cross-industry intelligence to your challenge.
We sell outcomes, not processes
No fat. No waste. No unnecessary stages. While some focus on elaborate methodologies, we focus on efficiency. We get to the solution faster because we’re not constrained by rigid thinking.
We apply physics to human problems
Through engineering rigour, commercial insight, and relentless execution, we transform concepts into market-ready products. Whether you’re a startup with a breakthrough idea or an established business seeking competitive advantage through product innovation, we make brilliant ideas become reality.
How We Work
We believe in honest conversations.
Our product design consultancy will tell you if your concept needs refining or if there’s a better direction to explore. Sometimes the most valuable thing we can do is help you see new possibilities through strategic product design thinking.
We’re in it for the full journey.
From initial concept development through prototyping, design for manufacture, supplier relationships, and market launch – we provide end-to-end product design services. You can engage us for individual services, but maximum value comes from our complete product development support.
We understand what it takes to succeed.
Our track record includes products we’ve developed that have achieved 140% business growth, 1200% revenue increases, and successful market launches. Sometimes we encounter ideas so brilliant that we invest in them ourselves – giving us real-world insight into what actually works.
Our Product Design Services
We’re a full-service product design agency offering:
