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At npd it all starts with doing good.

We’re at our most inspired when working with like-minded people. Those who, like us, are keen to play their part in creating shared opportunities through products and experiences that are good for people, good for businesses, good for communities and good for the planet.

Who we are.

Nathan Partington
Design Director

The original founder of npd, Nathan has been living and breathing product design for over a decade. Having previously designed everything from handheld vacuums to premium lighting solutions, Nathan established npd in 2014 as a way of helping Manchester based businesses bring their ideas to life. When he’s not bouncing between our clients and manufacturing partners, he can be found spending time with his wife, two kids and two dogs.

Georgina Partington
Operations Director

Georgina deals with all things operational. Her prior experience in the education sector, leading and managing people and budgets and organising anything within an inch of its life, means the team are always working to the full potential – efficiently and effectively. The designers can focus on designing and Georgina can support Nathan to keep other parts of the business running smoothly.

Alex Hardisty
Product Designer

Alex helps to keep the npd machine turning. With a background in agency design, he provides innovative and exciting designs to our clients, continuing to support the growth of npd. An absolute wizard with a drawing tablet and with a passion for 3D modelling, he loves getting hands on and solving any problems thrown at him.

Alex Anderton
Product Design Engineer

With extensive experience working in design consultancies around the world, Alex is well versed in the development of innovative products from ideation all the way to production. From a young age, taking things apart and seeing how they work sparked his interest in design and engineering. Since then he’s developed a comprehensive knowledge of materials and a wide range of problem solving skills as a designer.

Rosie Alexander
Product Design Engineer

One of the latest additions to the team; with a background in medical device design and mechanical engineering, Rosie brings a new approach to problem solving within the team. With a passion for designing products with a positive impact, she’s a great fit for the fast-paced creative environment at npd. Rosie combines her mechanical engineering experience with a creative flair to really bring products to life. Whether you’re designing a part for manufacture or creating a complex mechanical system, you can count on her to find the solution.

How we work.

People often ask us “what do you do?” so we adopted the Design Council’s Double Diamond approach to product design in order to simply and effectively communicate the, often messy, process of product development. The basic principle of this approach is that we, as designers, truly understand the problem we are being asked to solve, then clearly documenting all the requirements before we actually start designing anything. This approach gives the project a solid foundation from which to build upon, ensuring that we are completely in sync with the client and their own expectations of the project.

However, each and every client and project is different, and often they don’t fit within the above process. We’ll never offer a ‘cookie-cutter’ proposal for a project, instead we’ll get to know you and your business before tailoring a bespoke offering for our services. Our aim is to slot into your existing business process and flow, becoming your outsourced ‘in-house’ design team but without the worry about overheads, headcount and all the other challenges that come with hiring an in-house team of designers. We’ve made a success of this over the years and have a number of clients who we’ve worked with on multiple projects over the years, being on-site when needed and on call when not.

We focus on making
good choices together.

We’re a product design agency that helps transform your product ideas into tangible, interactive objects. We love the idea of working with like-minded people to make something amazing.



0161 974 3201


020 4548 3661


    npd North map.

    North: Open in Maps

    Jactin House
    24 Hood Street
    M4 6WX
    0161 974 3201
    npd south map.

    South: Open in Maps

    19 Eastbourne Terrace
    W2 6LG
    020 4548 3661