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We transform ideas into products that people love. Our approach to industrial design goes beyond aesthetics – it’s about creating products that work beautifully and feel just right. We obsess over every detail, from the first touch point to the last interaction, ensuring each design decision enhances usability and emotional connection. Through careful consideration of form, function, and human factors, we create products that stand out for all the right reasons.

Concept generation is where we roll up our sleeves and get creative. We’ll use whatever tools work best – from quick sketches and digital modeling to rough 3D prints – to explore and test ideas quickly. This hands-on approach helps us figure out what works and what doesn’t early on, saving time and helping build a clear case for why people would choose your product over others in the market.

Everything we design considers how people will actually use it in the real world. We balance form and function, making sure each feature has a purpose and every interaction feels natural. And while we start with creative freedom, we always keep one eye on what’s practical to manufacture down the line.

Doori

A new approach to social cooking.

Areas of Expertise

  • Form Development & Concept Generation
  • User Experience Design
  • Design Language Creation
  • Human Factors & Ergonomics
  • CMF (Color, Material, Finish)
  • Design for Manufacture

You might like to see more of our product design services: Prototyping | Product Engineering | Product Visualisation

If you’d like to learn more about concept design and sketching, get in touch below or find out more about us.

We focus on making
good choices together.

We’re a product design agency that helps transform your product ideas into tangible, interactive objects. We love the idea of working with like-minded people to make something amazing.

Email:

hello@npd.studio

Manchester:

0161 974 3201

London:

020 4548 3661