Zock
Smart foot protection for athletes.


Zock is a wearable, discreet, shock absorbing boot insert, specifically designed to reduce cumulative damage to the metatarsal bones in the foot. They can be cut with the help of a guideline for smaller feet if required and are reversible. Use both A and B side to target specific problem areas on either the left or right foot.


Our brief included the complete design and development of the Zock itself, as well as the packaging and manufacture setup with our partner factory. We worked alongside leading experts in the field of biomechanics and sports science to ensure the product was fit for purpose and tailored towards the needs of the end user. A specialised polymer was also selected due to its shock absorbing properties and flexibility which allows it to conform to the user’s foot for the best fit.



npd is phenomenal and helped with all aspects of the product starting from initial design right up to the launch. They give you regular updates regarding your product and are very helpful and friendly. A true pleasure to work with and I would recommend them to everyone.
Shiraz Javeed, CEO / ZOCK

Services commissioned for this project.
- Concept Design
- Product Engineering
- Prototyping
- Product Visualisation
- Manufacture
- Packaging Design
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